Textbook
Gaming/Casino
Hardcover, 416 pages
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Casino
Operations
Management
Second Edition
©March 2004
Publisher: John Wiley & Sons, Inc.
Author:
Jim Kilby
Jim Fox
Anthony F. Lucas
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Complete guidance to the ins and outs of gaming operations.
Management personnel need a thorough understanding of the business side of the casino
industry to ensure profits and to avoid losses. It's a sure bet that Casino Operations Management, Second Edition
will help current and future gaming management professionals better serve any casino.
Written by experts with over 65 years of combined experience in the field, this
Second Edition offers all the critical skills and know-how to equip gaming and casino operators with the
knowledge needed for the management office, cage operations, and table game and slot operations.
This updated edition features detailed coverage on:
- Current high-roller marketing tactics and their effect on profitability.
- The effect of popular money management systems on casino profits.
- The initial development process of an Indian casino.
- Studies designed to identify the patronage motives of gamblers, including those of riverboat customers.
- Slot club design: player rating issues, point accumulation schemes, and more.
- Principles of casino floor design: managing table game and slot location.
- Studies designed to measure the profit contribution of popular slot promotions.
Casino Operations Management, Second Edition uses simplified mathematics
and statistics throughout, and provides readers with a thorough understanding of all aspects of the casino industry
business. It is a must-have reference for students and casinos that develop managers internally.
$90.00
New to This Edition
Detailed Description
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